![]() ![]() Nic Sheff, a writer on the show and himself the survivor of a suicide attempt, defended the specifics of the show’s representation in a powerful open letter to Vanity Fair. The show itself is hedged about on all sides with warnings and guidance for vulnerable viewers. I do not doubt that its intentions were good. What are we to make, then, of Netflix’s decision to ignore this social phenomenon? It is obvious that the company did not want to cause these extra deaths. That’s why you don’t often read specific details about suicides in the newspaper, even when there might be an obvious public interest in reporting them. A notable example provides the basis for the famous Werther effect in 1774, a rash of suicides followed the publication of Goethe’s novel “ The Sorrows of Young Werther.” (The novel “13 Reasons Why” was the most banned book in American schools for the year 2017, according to the American Library Association, for exactly this reason.) More recently, other studies have suggested that news coverage of suicide plays a role in roughly ten per cent of suicides by people younger than twenty-five-“either by giving youths the idea to commit suicide or by providing youths already contemplating suicide with information about a specific method.” Among traditional media, this relationship is now mostly respected. Suicide contagion has been observed for centuries. Our understanding of the interaction between pop culture and real-world consequences is fraught with lazy assumptions and fearmongering, and the best research is never utterly conclusive, but suicide is mostly an exception to this state of confusion. Nonetheless, for anyone who studies the effects of mass media, a rise in the suicide rate following the release of “13 Reasons Why”-and during the marketing push that preceded it-would not be surprising. The study’s press release also notes that the researchers could not rule out that other, unmeasured events could have had an effect on the elevated rates, and that the increase in the suicide rate began the month before the series premièred. (Students who stopped in the middle were at a higher risk for suicide.) There were other events-such as the suicide of Soundgarden’s Chris Cornell, in May, 2017-that may have contributed to the spike. A study from the University of Pennsylvania, published a week earlier, showed that suicide risk decreased for students who watched “13 Reasons Why” all the way to the end of Season 2. youth ages 10-17 in the month (April 2017) following the show’s release, after accounting for ongoing trends in suicide rates.” An association is not, of course, the same thing as causality. The study stated that “13 Reasons Why” was “associated with a 28.9% increase in suicide rates among U.S. Get Support: If you are having thoughts of suicide, please call the National Suicide Prevention Lifeline, at 1-800-273- TALK (8255). Netflix responded to the controversy surrounding the release of the show with bromides: “Entertainment has always been the ultimate connector and we hope that ‘13 Reasons Why’ can serve as a catalyst for conversation.” On April 29th of this year, the Journal of the American Academy of Child and Adolescent Psychiatry published a report, by the National Institute of Mental Health, which provided evidence that the experts were right and Netflix was wrong. That was made very clear to me,” he said at the time. Before the show’s première, in 2017, Netflix contacted, among others, Dan Reidenberg, the executive director of Suicide Awareness Voices of Education, whose advice was to not release the series. At the time of the show’s release, a host of commentators, from individual suicide survivors to the National Association of School Psychologists, pointed out that a wide array of studies has linked portrayals of suicide in the media to increases in the suicide rate. The show, based on a novel by Jay Asher, from 2007, follows the suicide of a high-school girl named Hannah Baker, who recorded tapes that explain her decision to take her life. ![]() ![]() Netflix’s teen drama “13 Reasons Why” was born in controversy. ![]()
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